Note: Images will be supplied by the client.

Design means coming up with the "look and feel" of the store front. An outstanding unique design builds trust between the visitor and the store. It also conveys who the "store" is and what message the store is trying to deliver to the shopper. A good graphic design can capture the attention of a visitor in 15 seconds. If not, the visitor would sometimes leave the site and go to a more appealing site that looks trustworthy.

Design a site usually involves the following steps:

1. Concept design

The graphic designer needs to know who you are, what industry you are in, what products you are selling, what colors you prefer, what is your competitor's design. Then, the designer will come up with the first version of the concept design which includes the structure of the layout, the header, the footer, the navigation bar and the content area. You can either accept or reject the concept design. If the design is accepted, then the designer will work on the detailed design. If the design is rejected, then you can give us your feedback and the designer will come up with a new design.

• Provide company name and business description. Which industry you are in? What products the site is selling? Please also provide the URL of your current or former site and the URL of your major competitors if available.
• Provide a company logo if you already have it. Let us know if you would like us to design a logo for you. The preferable formats for the logo are PSD, TIF, PNG with transparent background. If you don’t have your logo in the formats mentioned above provide it in any other format but with high resolution.
• What are the preferable colors to be used for the main scheme, the font and the background?
• If you have any examples of design works you like please provide us with URL links to them.
• List the names of menu buttons needed and menu layout (horizontal/vertical).
• Which monitor resolution (800 or 1024) would you prefer the site to be designed for? What are the preferred dimensions of the layout?
• Describe any additional requests.
  

2. Detail Design

The detail design phase elaborates the concept design and will produce a working PSD (Photoshop) files that can be used to skin the site.

The detail design phase also produces attractive images. If you already have many images that you would like to present on the web site, please send them to us. We can also buy high quality images for you from an image provider such corbis.com. We can then process the image using Photoshop to produce the special effects you desire.

It usually takes 2 to 5 days to come up with a concept design. Once the concept design is approved, it will take another 2 to 5 days to come up with the final detail design.